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Introduction Beauty Industry
The use of cosmetics has been a practice for thousands of years. In Ancient Romans applied oil-based perfumes in baths and fountains, in Egypt aristocrats used minerals in their faces to provide color and definition of features. We all know the secret of Cleopatra’s beauty; she bathed in rose petals with milk to make her skin soften. So, beauty culture is not a new concept.
As per published information in between the 1910s and 1950s, women were aware that use of beauty product, proper diet makes a person more beautiful and attractive, it was the time when Beauty Industry starting their journey………
Now, it’s a global multi-billion dollar industry where millions of people are working. Today the Indian cosmetics and beauty aid industry worth more than $ 3 billion and is rising 20 percent every year. Indian women are increasingly gaining global exposure